As a real estate business, you are well aware by now that you need to use social media marketing to your advantage. Real estate marketing today is increasingly done on the social media – on Facebook, Twitter and Instagram.
In this blog post, we’re going to talk about 4 real estate companies that have used real estate social media marketing.
Here are 4 Real Estate Social Media Success Stories…
#1: Holli Beckman [Washington, D.C., United States]
Holli Beckman is a real estate agent based in Washington, D.C., who uses Twitter to great effect, to “help” people find apartments in the city, and not just to “sell” them apartments. This is a big difference, and it helps her get over a hundred leads for her company every month. People appreciate that she is trying to help without any expectation of being hired by them. This actually makes them more likely to hire her.
#2: The Boutique Real Estate Group [Orange County, United States]
The Boutique Real Estate Group is a real estate company that specializes in the high-end luxury property market. They are big users of social networks that are visual by nature, such as Instagram and especially of Pinterest. Their Pinterest profile is much talked about. It’s full of high definition photos and videos and has over 2,000 pins and 33,000 followers. The company has been able to leverage the power of the social media to get an edge in the super competitive Orange County real estate market.
#3: Brad Bell Real Estate [Brisbane, Australia]
Brad Bell Real Estate is a Brisbane-based real estate company that has built its own online community called The Hub 4122, where they post local news, events and guest posts, which are then widely shared by their followers on Facebook and Twitter. This has brought the company a lot of attention from families looking to sell homes or looking to buy one. Through their activities on the social media, owners James and Sarah Bell have gained a plenty of social currency and have emerged as authorities in the Brisbane real estate market.
#4: Gary Peer Real Estate [Melbourne, Australia]
Gary Peer Real Estate is a real estate company based in Melbourne, Australia that uses YouTube marketing to great effect. They have their own weekly show called GPTV, which is broadcast on their Youtube channel, where they discuss the latest property news, auction results, and market updates. The company also uses Twitter and Facebook to distribute their video broadcasts to a larger audience in Melbourne.
Hope you liked the four real estate social media marketing success stories discussed here. The question is what are you doing to grab the attention of your audience on the social media?
At Socialkash, we specialize in new client acquisition techniques using Twitter and Instagram.
We use the social media to drive traffic to your website, generate more leads, grow your email list, expand your professional network and boost your brand awareness.
Currently, we are offering a free 15 minute social media marketing strategy session to real estate professionals so that they can get a better sense of what we are about. Please understand that available spots for the Free consultation are strictly limited a result of our commitment to serve a small number of prospective clients in the best way possible. So claim your spot NOW!
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